Want to find meaning at work? Try taking an inner road trip

Charlotte Burgess-Auburn is a designer, artist, and educator. She has been the Director of Community at the Stanford d.school since 2005, where she teaches classes on the role of self-awareness in creativity and design. She’s also the author of “You Need a Manifesto: How to Craft Your Convictions and Put Them to Work.

Manifestos have been a tool for recruiting people to collective causes—political, religious, artistic. But in this age, where it seems like everyone is being recruited by everyone else every moment of the day, you need a way to recruit yourself to your own cause, a method for considering your own power to create and to make positive change in a world that sorely needs it.


The time is right to redefine the manifesto as personal for the present moment. So how do you craft that manifesto—and put it to work? Try taking an inner road trip.

The inner road trip

A practice of self-awareness equips every maker, creator, or problem solver with an essential understanding of their own relationship to the process of getting work done. Know yourself, and everything will work better.

In this landscape, you might think of goals as your destinations, values as the gas you need to get there, ethics as your steering wheel, and biases as well-worn paths and ruts in the roads.



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